2026 Manufacturing Outlook: European Edition 2026 Manufacturing Outlook: European Edition

2026 Manufacturing Outlook: European Edition

Based on surveys of executives from manufacturing companies both in the U.S. and Europe (France, Germany, Italy, Spain, and the United Kingdom), this report reveals where manufacturers are focusing their efforts, the challenges they face, and the strategies driving competitiveness in 2026.

 

Key Topics & Insights

AI Adoption

Companies’ view on AI. Is it a growth driver or still a buzzword? Spoiler: 82% of manufacturers see it as a growth driver, but the talent gaps remain.

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Operational Agility

How recent disruptions, from tariffs and geopolitical tensions to the COVID-19 aftermath, have reshaped supply chains.

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Customer Demands

The most significant shifts in customer expectations for European manufacturers.

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Pricing & Sourcing

71% of manufacturers raised prices in 2025. What’s next for 2026, and how are customers responding?

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